Social Media

Smarter Not Harder: Snip.ly This is the third and final installment of our Smarter Not Harder series, in which we’re showcasing a few websites that make business life a little easier. The previous articles are focused on a phenomenal graphic design site, Canva, and my virtual...

Smarter Not Harder: Buffer   Last week we began a three-part series called ‘Smarter Not Harder.’ The previous article put a spotlight on Canva, a free website in which we use to create our own personalized graphics. If you missed last week’s article, just click here to check it out!...

The Best Low Cost Solutions for Producing Video Content If you are considering producing your own video content, there have a variety of new products on the market that will help achieve this goal. Better video quality is available to anyone with a smartphone. But solutions...

The Advantages of Using 4k Video and Audio for Youtube   There have been some major advancements in video and audio for cell phones in the last decade. New technologies are being produced at a frequent pace, and 4k video production will soon become the normal standard...

How to Find Your Target Audience Now that you know which type of business you want to open, chances are you've started putting together a website that will reflect your products and services in a positive light. However, it's also important to ensure that your marketing...

Are Pinterest ads effective for online marketing? Pinterest is quickly becoming one of the most popular social sites on the internet. Unlike other sites Pinterest allows users to “pin” their favorite pictures, similar to putting pictures on a board with tacks. The site has become especially...

With online marketing there are plenty of opportunities to reach new customers and gain a following. In fact many of the businesses that we see today are made possible entirely because of the Internet. But with all this new power to reach audiences there are...

Four Benefits of a Facebook Ad Campaign Marketing funds can be hard to come by, particularly for smaller businesses. It's also difficult to know that you're spending your hard earned marketing money on the right advertising venues. Facebook offers an option, even for businesses with no...

The Benefits of a Social Media Marketing Campaign There are many benefits to a proper social media marketing campaign. As many prospective business owners know, social media is one of the best ways to reach a younger audience. If your product or service is appealing to...

Marketing Through Social Media Whether a business is in it’s beginning stages or has been in operation for years, social media creates a unique opportunity for advertising. Unlike expensive billboards and commercials, social media allows businesses to connect to their key audience and extend their reach...