There is no denying that no one knows your business like you, but many companies encounter a great challenge when they attempt to write content for their website or marketing materials to their specific audience. BrandAid helps businesses overcome this challenge with content coaching.
BRAND MESSAGING
Brand messaging is critical to building your business brand, nurturing existing clients and for converting visitors into customers.
#1 CONTENT COACHING
#2 CONTENT CREATION
Not only is it a challenge to know what content you should develop for your website and marketing materials, running and building a business may not afford you time to create your own content. BrandAid can free you to stay focused on beating your competition while we create content for all your online marketing needs.
Content Coaching Steps
By asking the right questions, we:
- Learn your company’s DNA
- Become knowledgeable of the products or services you offer
- Determine your company’s point of difference from your competitors
- Understand your industry and your position in the market
- Identify the value propositions for your customers
- Explore past and future marketing goals
- And Much More
Armed with this knowledge and perspective, we help you outline the content you need to create, organize that content so it fits your application, determine the voice for your messaging and assist you in communicating your content in a compelling manner. Content Coaching is especially effective in website development, tagline refinement, SEM and a host of marketing applications.
Brand messaging is critical to building your business brand, nurturing existing clients and for capturing new leads and converting visitors into customers.
Shine a spotlight on your content and put your story front and center.
